The APP that lost altitude

For over a decade, one piece of software controlled the entire arc of a journey – the search, the seat, the boarding pass, the meal. That control has quietly slipped away

September 4, 2026

K Srinivasan NEW DELHI: Here is another piece of bad news for airlines: their apps have quietly plateaued. How do you know? There are multiple publicly visible signals: flat download curves on the Play Store and App Store, ‘Travel & Local’ category rankings have gone static, and there has been a seismic drop in new…

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The APP that lost altitude

For over a decade, one piece of software controlled the entire arc of a journey – the search, the seat, the boarding pass, the meal. That control has quietly slipped away

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